B2B Abilities and SaaS = Fixed Stress
Entrepreneurs and communications specialists in B2B technology and SaaS are going by valuable contemporary challenges. Among them: a hugely disrupted gross sales funnel; marketing/gross sales alignment; a flurry of most contemporary opportunities, at the side of myth-based entirely mostly marketing; attribution; a mountainous switch from written scream to video; and the necessity to ramp up influencer marketing programs.
We work with many iconic B2B Abilities and SaaS companies to evaluate, analyze, give a grab to, and optimize their marketing and communications initiatives to fulfill the ever-escalating expectations of gross sales groups, corporate management, potentialities, and potentialities.
All the pieces You Want and Nothing You Don’t
We’re now now not one other for drag the kind of “B2B agencies” that wish to make a decision over your marketing from soup to nuts, at the side of branding, manufacture, ways, and execution. At Persuade & Convert, we’ve labored with sufficient tech entrepreneurs to know that you and your team are seemingly to be trim, revolutionary, motivated, and at least a small bit bit pissed off. You understand you CAN prevail, and settle your marketing and comms to the following level. We understand it to boot.
We’re right here to back, by creating a roadmap of success that YOU can put into effect, now now not one who we are going to enact on your behalf.
We’re a methodology and operations planning consultancy that works with B2B tech companies to carry out and codify 18-month digital communications overhauls, with corresponding playbooks that you would possibly maybe seemingly use to manual your work.
Complications We Relief You Resolve
- Declining MQLs and SQLs
- Declining lead quality
- Insufficient marketing/gross sales alignment
- Attribution modeling and marketing dimension
- Declining engagement with social media and digital scream
- Declining capacity to prevail in potentialities by electronic mail, social media
- Immature or unsuccessful influencer marketing programs
- Challenges of carry out impactful firm-broad social media and scream calendar
- Uncertainty about which marketing applied sciences are definitely price the use
- Uncertainty about share of scream that ought to be video
- Uncertainly about whether or now now not to carry out a podcast
- Easy easy solutions to efficiently team digital marketing
- Easy easy solutions to carry out separate digital marketing approaches for dad and mother, students, alums, and beyond
- Easy easy solutions to mix alumni magazine into digital scream, and vice-versa
We’ve Helped These B2B Tech Entrepreneurs
Our customers and case compare command for themselves, but in the past 24 months we’ve helped these organizations boost the effectiveness and impact of their digital communications programs:
- Campaign Visual display unit
- Cision
- Cisco
- Formstack
- ICUC
- Perception
- Keap
- Oracle
- Qualcomm
- Salesforce
- SAP
- TechSmith
- Vidyard
- Yext
Solutions We Mumble
Many of our most efficient programs for B2B tech are rooted in deep viewers diagnosis and scoot mapping, to back you to see which reports, channels, and calls-to-motion most deeply resonate along with your key constituencies.
Explicit strategic intention and operations roadmap programs consist of:
Digital Marketing Audit and Technique
Whisper Marketing Audit and Technique
Social Media Audit and Technique
Email/Messaging Audit and Technique
Web region(s) Audit and Technique
B2B Influencer Marketing Programs
B2B Whisper Marketing Creation
As well as to increasing strategic plans and operational playbooks to grab the impact of your digital marketing, our team also creates reviews, social graphics, webinar sequence, video sequence, podcasts and more. Whether or now now not it’s rapid fabricate or long fabricate, we can back you to carry out the scream you ought to exceed your MQL dreams.
We’re among the many leading scream marketing creators on this planet for B2B tech, and grasp constructed reviews and assets for tons of of the most iconic tech companies. Want a Webinar sequence? We will bag a design to achieve it. Want a custom compare file + Webinar + response videos + infographic + social teaser graphics? We’ve obtained you covered. We will bag a design to even carry out and form a podcast for you.
Look our opportunities manual for a snapshot of what we can attain, but we’d desire to position collectively a custom reply for you.
Look more about our scream marketing advent products and services. How will we back you to?
B2B Influencer Marketing Programs
Our founder, Jay Baer, is for drag one of many sphere’s most influential B2B entrepreneurs. He has relationships with a mammoth number of swap realizing leaders. Mixed along with his abilities and the Persuade & Convert team’s abilities, we are well-positioned to back you to carry out and save of living up a thriving B2B influencer marketing program.
From program ideation, to influencer recruitment and from influencer administration, to program metrics and dimension we can attain all of it.
We now now not too long in the past performed a multi-faceted influencer program, combined with a video scream sequence for Oracle called “On The Cruise.” Our team recruited 20+ B2B influencers, and had every carry out a rapid digital marketing tip on video. The sequence became then edited/produced by us, and propagated to the Oracle blog, YouTube channel, and Linkedin page.
Consult with a Persuade & Convert Strategist
Let’s time table a name to chat about your marketing targets and challenges. Simply possess out this fabricate and a Persuade & Convert strategist will come back to you inner 1 industry day (or sooner) to time table your name. We can’t wait to chat with you!
